Choc Beer Company
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Meet Oklahoma's oldest handcrafted beer.
In Italian immigrant Pete Prichard's effort to support his family, he came up with the idea of using an Indian Territory recipe to brew a beverage for the coal miners.
Pete's idea led to trouble during Prohibition. He was convicted, not once but twice, for breaking the federal Prohibition Act.
Prohibition was repealed in the late 1950s, but home brewed beverages were still illegal because they didn't bear the proper liquor stamps. Nevertheless, homemade Choc and wine continued to be available to regular customers at Pete's, a restaurant owned by Prichard in Krebs, Okla.
Those customers happen to include JFK and high-powered Oklahoma politicians.
Finally, in 1995, through tireless efforts on the part of Joe Prichard, the grandson of the founder, Pete's Place reintroduced Choc beer as part of the restaurant's tradition and a "legal" brew for customers.
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